✨ Those Who Know Less About AI are More Likely to Adopt It
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Who’s more open to adopting AI: savvy tech experts or beginners? A Journal of Marketing study finds that people with lower AI literacy are most receptive to AI—here’s why.
The post Those Who Know Less About AI are More Likely to Adopt It appeared first on American Marketing Association.
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Who’s more open to adopting AI: savvy tech experts or beginners? A Journal of Marketing study finds that people with lower AI literacy are most receptive to AI—here’s why.
The post Those Who Know Less About AI are More Likely to Adopt It appeared first on American Marketing Association.