✨ China’s Changan mulling ‘dream machine’ to build brand
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VIIA concept shown in 2023 could form the basis for a ‘dream machine’
As firm expands into Europe and UK, a halo car – possibly a rakish GT – could help to build awareness
Chinese manufacturer Changan, which recently entered the UK market, is considering a “dream machine” to help build its bra
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VIIA concept shown in 2023 could form the basis for a ‘dream machine’
As firm expands into Europe and UK, a halo car – possibly a rakish GT – could help to build awareness
Chinese manufacturer Changan, which recently entered the UK market, is considering a “dream machine” to help build its brand in Europe.
The state-backed firm traces its roots back to arms manufacturing in the 1860s. It began building Jeeps under licence in the 1950s before developing its own models in the 1980s, and it has had an R&D centre in the UK since 2010.
It’s currently in the process of launching in the UK retail market with the Deepal S07 electric crossover, soon to be followed by the smaller Deepal S05.
Speaking to Autocar, Changan design boss Klaus Zyciora – who at Volkswagen oversaw the creation of the ID 3, ID 4, ID 5 and ID Buzz – said: “Cars are freedom machines and dream machines, and how great is that? Let’s celebrate that.”
Asked whether Changan wanted to build a “dream machine” of its own, he