✨ How Brands Got Consumers to Shop on Black Friday
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Despite consumer sentiment reaching an all-time low ahead of retail’s biggest shopping event, brands managed to entice cash-strapped consumers with concentrated discounts, new product launches and an emphasis on storytelling.
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Despite consumer sentiment reaching an all-time low ahead of retail’s biggest shopping event, brands managed to entice cash-strapped consumers with concentrated discounts, new product launches and an emphasis on storytelling.